Nail Your Niche
What can you bring to the table that’s unique and valuable, both professionally and personally? On this week’s episode of Women Rocking Wall Street, Constance Freedman shares how she found her uniqueness, and I hope it inspires you to find your niche as well. Constance has quite an interesting story, beginning her career as a real estate agent during college, where she studied information systems and technology. After graduating, she spent seven years at two different technology companies, garnering lots of great opportunities during the .com boom. Little did she know, both her technology and real estate expertise would converge to create the perfect career path for her. Today, she is the managing director of Second Century Ventures, initially capitalized by the National Association of Realtors. “It was an opportunity for me to pull all of my background together,” Constance says. Second Century Ventures began by investing in tech companies that were pushing innovation in real estate and its related industries. In 2013, she launched Reach Growth Accelerator, providing companies tools for success like education, mentorship and insight. And in 2014, she was recognized by Crain’s Chicago Business as one of the 40 Under 40.
Constance’s story begs the question—how can you leverage your experience to carve your own unique career path? As Constance tells us, it involves a mix of having intention and an open mind. In addition to using past experiences to move forward, always keep an eye on new opportunities and try new things that help push the limits. “The intentional aspect is to always look for the next challenge that may create opportunity,” she says. I encourage all of you to keep one eye on your past experiences and the other eye on future opportunity.
Stay tuned next week for my talk with wealth psychology expert and author Kathleen Burns Kingsbury, whose company mission is to teach financial services professionals how to communicate better with clients.